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Missed Call & Ad Click → Instant WhatsApp & Voice AI

A missed call or an ad form filled at 11 PM is a customer with intent right now. Upper Node replies on WhatsApp within seconds and, when it helps, a voice AI agent calls back to qualify the lead, so your team starts the day with conversations already moving instead of a list of cold numbers.

The problem

Most leads are lost in the first hour, not at the negotiation.

Indian buyers enquire with several businesses at once. A 3BHK enquiry in Baner or a UK Master’s admission query usually goes to three or four options in the same evening. Whoever replies first, clearly and on WhatsApp, usually gets the site visit or the counselling call.

Calls get missed during site visits, consultations and after hours. Ad leads land in a Meta or Google dashboard nobody checks until the next morning. By then the lead has already spoken to someone else.

How it works

From first signal to booked conversation.

  1. 01

    Capture

    Missed calls on your business number, Meta Lead Ads, Click-to-WhatsApp ads, Google Ads lead forms and website forms all flow into one pipeline.

  2. 02

    Reply on WhatsApp in seconds

    Each lead gets a personalised WhatsApp message that names what they asked about and offers the next step: floor plan, brochure, fee structure or a time to talk.

  3. 03

    Qualify with voice AI

    For high-value leads, a voice AI agent calls back in English, Hindi or Marathi, asks your qualifying questions (budget, location, intake, timeline) and books a slot.

  4. 04

    Hand over to your team

    Your sales team receives a clean summary in WhatsApp, email or your CRM: who the lead is, what they want and when they are free.

What’s included

Everything set up, tuned and monitored.

  • WhatsApp Business Platform with approved message templates
  • Missed-call detection on your existing business number
  • Meta Lead Ads, Click-to-WhatsApp and Google Ads lead-form sync
  • Voice AI callback in English, Hindi and Marathi
  • Lead qualification questions written around your sales process
  • Hand-off summaries to WhatsApp, email, Google Sheets or your CRM
  • Follow-up nudges for leads who go quiet

Where it works best

Industries using this system.

Questions

Before you ask.

Why WhatsApp instead of SMS?

Your customers already read and reply on WhatsApp. It supports brochures, floor plans, location pins and two-way chat, while commercial SMS in India needs DLT-registered templates and is mostly treated as one-way notification traffic.

Do I need a new phone number?

No. We work with your existing business number for missed-call detection. WhatsApp messages go out from a verified WhatsApp Business Platform number, which can be your current business number or a dedicated one.

Which ad platforms are supported?

Meta (Facebook and Instagram) Lead Ads, Click-to-WhatsApp ads, Google Ads lead-form extensions and any website or landing-page form.

Will the voice AI call every lead?

Only the ones you choose. Most teams send voice callbacks to high-intent or high-value leads and let WhatsApp handle the rest.

Next step

Find the conversation leaking the most revenue.

Book a 20-minute discovery call. We’ll score your repetitive tasks, put a rupee figure on the leak and show you what to automate first.